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General Rhetoric

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Quick Overview

  • University Eberhard Karls University Tübingen
  • Degree Master
  • Degree Master of Arts, M.A.
  • Study Type Second cycle
  • Mode of admission local admisssion restriction
  • Application Deadline for Beginning Students 15.12.2025 — 15.01.2026
  • Standard period of study (amount) 4 semesters
  • Study Mode (elucidation) full time
  • Location (main / branches campus) Tübingen
  • Admission semester summer and winter semester
  • Subject

    Das Communication Studies gehört zum Studienbereiche Journalism, Publishing Studies der Fächergruppe Language and Cultural Studies.

    Weitere Informationen zum Studienbereich Journalism, Publishing Studies.

    Weitere Informationen zur Fächergruppe Language and Cultural Studies.

    Communication Studies

    Das General Linguistic Science gehört zum Studienbereiche Language and Literary Studies der Fächergruppe Language and Cultural Studies.

    Weitere Informationen zum Studienbereich Language and Literary Studies.

    Weitere Informationen zur Fächergruppe Language and Cultural Studies.

    General Linguistic Science

    Das Media Studies gehört zum Studienbereiche Media Studies der Fächergruppe Language and Cultural Studies.

    Weitere Informationen zum Studienbereich Media Studies.

    Weitere Informationen zur Fächergruppe Language and Cultural Studies.

    Media Studies

  • Field of study
    • Target group Tübingen Public Speaking: Talking successfully since 1496 Rhetoric, i.e. strategic communication, is omnipresent in the media, business and politics. The Seminar for General Public Speaking trains experts in strategic communication and explores public speaking phenomena on a scientific level. The study of general public speaking at the University of Tübingen serves the theoretical as well as practical education of the students. The most important topics of the course include: History and theory of rhetoric Text analysis and interpretation Applied rhetoric
    • kind of Master course according to the KMK consecutive
    • Main instruction language German
    • Annotation of the Higher Education Institution Public speaking, that is, strategic communication, is omnipresent in the media, business and politics.
      The Seminar for General Public Speaking trains experts in strategic communication and explores public speaking phenomena on a scientific level. By combining theoretical and practical training, a degree in rhetoric provides the opportunity to succeed in a variety of professional fields: whether for journalism or management consultancy, science or as a rhetoric teacher, rhetoric graduates are ideally prepared for everyday working life thanks to their versatile skills.

      The degree course of general public speaking at the University of Tübingen serves the theoretical as well as practical education of the students. The most important topics of the course include: History and Theory of Rhetoric: Students become familiar with the classical and modern systems of rhetoric in their various historical forms and develop the ability to analyse and interpret communicative problems using the tools of rhetoric -text analysis and text interpretation: Students analyse not only speeches and conversations, but also literary works, radio plays, films or television productions. In this way, they are enabled to understand and evaluate all linguistic expressions depending on their conditions of origin and their intended effects. Applied Rhetoric: In practical seminars, students learn to express themselves effectively and appropriately. Rhetorical skills are taught for a wide variety of media: free speech and rhetoric of conversation are as much a part of the programme as writing literary texts or conceiving and realising radio reports and television films
    • Course Website
  • Access and Admission Requirements
    • Mode of admission local admisssion restriction
    • Admission semester summer and winter semester

    • more information regarding admission requirements
    • Completion of first university degree Bachelor/Bakkalaureus

      For this degree programme, you should have gained your first university qualification in one of the following subjects groups or areas of study:
      • Subject group: Language and Cultural Studies
      • Area of study: German Studies and Contemporary Germanic Languages, Language and Literary Studies
  • Programme Dates and Deadlines
  • Tuition Fee
    • Tuition fee more information regarding tuition fees
    • Annotation to the tuition fee All information about tuition fees for international students (EUR 1,500 per semester) and for a second degree course (EUR 650 per semester) can be found on our website.
  • Contact / contact person

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